General Intuition, a New York-based startup building foundation models that teach AI agents to reason through space and time, is in talks to raise approximately $300 million at a valuation of just over $2 billion. This significant funding round comes eight months after the company spun out of video game clip platform Medal with a $134 million seed round.
The startup's unique dataset, comprised of 2 billion first-person gaming clips per year from 10 million monthly active users across thousands of games, is the foundation for its world models and AI agents. Unlike competitors such as Runway, Decart, and World Labs, General Intuition builds world models specifically to train agents rather than to sell the models themselves.
What Happened
General Intuition's founders, Pim de Witte, Eloi Alonso, Adam Jelley, and Vincent Micheli, have secured funds from prominent backers including Jeff Bezos and Eric Schmidt. The company is using these new funds to scale its compute capacity ahead of a planned product launch by late summer or early fall 2026.
The startup's growth trajectory has been rapid, with the $300 million raise representing a significant increase in valuation since its seed round eight months ago. This funding will be used to further develop and refine General Intuition's AI agents, which are trained on Medal's dataset of first-person gaming clips.
Background and Context
General Intuition spun out of Medal B.V., a platform where gamers upload and share short gameplay clips, in October 2025. The company's founders have expertise in world modeling and simulation, with Eloi Alonso and Vincent Micheli developing DIAMOND, a diffusion-based model that predicts future video frames directly.
The Medal dataset has attracted significant attention from larger players, including OpenAI Group PBC, which reportedly offered $500 million to acquire the platform in late 2024. Founder Pim de Witte declined this offer and instead chose to spin out General Intuition, leveraging the unique dataset to train AI agents capable of spatial-temporal reasoning.
Why It Matters
The world model space is heating up, with several startups releasing models in recent months. However, General Intuition's approach sets it apart from competitors by focusing on training agents rather than selling the models themselves. This distinction has significant implications for the industry, as it allows the company to tie its revenue directly to the capabilities of its AI agents.
The use of first-person gaming clips in training AI agents also offers a unique advantage. Unlike text-based data, which can be easily manipulated or generated, video game footage provides rich behavioral data that is difficult to replicate. This makes General Intuition's dataset particularly valuable for training AI agents capable of spatial-temporal reasoning.
What Comes Next
The $300 million raise will enable General Intuition to further scale its compute capacity and refine its AI agents ahead of the planned product launch. The company's founders have a narrow window to validate their thesis that rich behavioral video data is essential for training useful AI agents.
If successful, General Intuition will have made a significant contribution to the development of embodied AI, with implications for industries beyond gaming and entertainment. However, the company still faces challenges in defending its dataset advantage against competitors who may assemble comparable corpora from other sources.
Key Facts
- General Intuition is in talks to raise approximately $300 million at a valuation of just over $2 billion.
- The company spun out of video game clip platform Medal with a $134 million seed round eight months ago.
- General Intuition's unique dataset comprises 2 billion first-person gaming clips per year from 10 million monthly active users across thousands of games.
- The company is using the new funds to scale its compute capacity ahead of a planned product launch by late summer or early fall 2026.
- General Intuition's founders have secured funds from prominent backers including Jeff Bezos and Eric Schmidt.
As General Intuition continues to develop its AI agents, the industry will be watching closely to see how this startup's unique approach and dataset advantage play out in the market. With a significant funding round under its belt, the company is well-positioned to make a major impact on the world of embodied AI.